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Rocket Clicks Named to COSBE 2017 Future 50
Rocket Clicks is proud to have been named to the COSBE Future 50 list for 2017.
After reportedly flirting with Google and Facebook, Skype is officially in a $8.5 billion relationship with Microsoft. The move came as a major surprise to tech insiders, and Microsoft’s plans for the popular video/direct message chatting service are still a bit unclear.
.net Magazine provides some predictive analysis about the decision, and some of the ramifications for Microsoft as well as the tech industry as a whole.
Source: Wall Street Journal
The recent smear exchange between Facebook and Google is about as close to a Tupac vs. Biggie Small feud as the tech industry will ever get. In short, a company that treats private user information like it’s Monty Brewster’s money wants people to know a competing company does the same thing, and is therefore more dangerous.
Here’s a quick timeline of events:
Sources: The Daily Beast, Wall Street Journal, Tech Crunch
Google will potentially pay $500 million to settle a case with the Justice Department that the search giant made hundreds of millions of dollars off law-breaking online pharmacy ads. If the payment number holds up, it will be the highest penalty paid in a conflict with the U.S. government.
The government is apparently taking this issue with illegal online pharmacies seriously, as searching for “no prescription required” in Google returns an ad leading to a Justice Department message of, “Prescription drugs. Buying online could mean doing time.”
Source: Wall Street Journal
On Wednesday, Google announced the release of their first Chromebook on Samsung and Acer notebooks. Because all information stored on your Chromebook is done on an Internet cloud system, the notebook supposedly takes eight seconds to boot up. Google’s blog post on the newest addition to the notebook market details other additional features for a comparably affordable price.
Source: The Official Google Blog
Most quality web sites were not penalized, and actually rewarded, for possessing good content under the Panda update. Amit Singhal provides some new guidelines for site’s that were affected by the update to help them raise their standings with Google.
Analysis By: Amit Singhal, Google Webmaster Central Blog
Flower companies are usually not what you think about when you think of industries trying to con Google, but Mother’s Day brought out the best in unethical SEO from the country’s most popular floral web sites.
Analysis By: David Segal, New York Times
Copyblogger has basically compiled a catalogue of Twitter advice and articles for beginners, intermediates, and experts interested in expanding their brand on the social network. Some of these are really obvious, but this is definitely worth a bookmark as a reference.
Analysis By: Gabrielle Conde, Copyblogger
People are not just purchasing from one channel. They may look for a product online, look up a store that carries said product on their mobile phone, and then finally go into the store to ask more questions and purchase. This article explains that not only is measuring each channel is important, but also guaranteeing that the switches between different channels are completely seamless.
Analysis By: Pete Bell, User Interface Engineering
This article is a great reminder that content plays into a user’s experience as much as anything else you could do to a web site.
Analysis By: Brett Sandusky, UX Magazine
Didn’t think so, but the option is just a click away…
Analysis By: Neurowear
Periscopic has a very good explanation of the merits of site design with Flash, HTML5, and iOS compatibility. This article very cleanly dissects the advantages and disadvantages of each.
Analysis By: Dino Citraro, Periscopic
Sparktweets allows you to graph out tweeted data in Unicode format, and share it on Twitter. This is most useful if you’re a service business that wants to graph your value for clients.
Analysis By: Zach Seward
If you’re interested in learning more about what Rocket Clicks can do for your pay-per-click advertising, search engine optimization, website design and development, or law firm marketing, please check out our PPC services and SEO services or schedule a quick audit today.
Rocket Clicks is proud to have been named to the COSBE Future 50 list for 2017.
In this Weekly Update, Matt Cutts talks about a variety of SEO topics at SMX Advanced, AdWords unveils Auction Insights, Facebook News Feed ads are effective, and more.
This week’s industry update focuses on social media lessons from SES San Jose, conversion rates in relation to ad position, Facebook browser Rockmelt, and changes to Google’s “Insights For Search” tool.
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