7 SEO Best Practices You Should Never (Ever) Ignore

Pay per click marketers tend to "settle in" to a pure PPC marketing effort. This is a serious mistake, not only because they're neglecting the opportunity for a LOT of extra volume (65% of searchers never click the PPC ads) and dollar cost averaging ... but because PPC and SEO are slowly but surely merging as the Adwords Quality Score spider becomes more and more sophisticated.

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