{"id":6632,"date":"2015-06-24T09:25:27","date_gmt":"2015-06-24T14:25:27","guid":{"rendered":"https:\/\/rocketclicks.com\/?p=6632"},"modified":"2015-06-24T09:25:27","modified_gmt":"2015-06-24T14:25:27","slug":"duckduckgo-breaks-10-million-daily-searches-google-removes-emoji-from-serps-airline-consumer-ratings-added-to-adwords-more","status":"publish","type":"post","link":"https:\/\/rocketclicks.com\/industry-news\/duckduckgo-breaks-10-million-daily-searches-google-removes-emoji-from-serps-airline-consumer-ratings-added-to-adwords-more\/","title":{"rendered":"Industry Update for June 24, 2015"},"content":{"rendered":"<h1>This Week\u2019s Industry News<\/h1>\n<h1>Compiled by the Rocket Clicks Team<\/h1>\n<h2>Top Stories<\/h2>\n<h3>DuckDuckGo Cracks 10 Million Searches in a Day<\/h3>\n<p>Not long after news broke about DuckDuckGo\u2019s astronomical growth over the last couple of years, the privacy-focused search engine has announced that they recently facilitated over 10 million searches in a day. Despite this growth, DuckDuckGo maintains that their biggest challenge is raising the general awareness of their brand. <b>Source:<\/b> <a href=\"http:\/\/www.searchenginejournal.com\/duckduckgo-exceeds-10-million-searches-per-day\/135296\/\"><font color=\"red\">Search Engine Journal<\/font><\/a><\/p>\n<h3>New Integration for AdWords in Megalytic<\/h2>\n<p>Analytics reporting product Megalytic has recently unveiled a new integration with AdWords. Marketers can now connect multiple AdWords accounts to Megalytic and create reports specifically for AdWords reporting. The platform can currently pull data from Google Analytics and Webmaster tools as well as data from uploaded CSV files.\u00a0 Megalytic CEO Mark Hansen states that the company\u2019s goal is to \u201crevolutionize digital marketing reporting by streamlining the process and making it less time consuming.\u201d <b>Source:<\/b> <a href=\"http:\/\/searchengineland.com\/megalytic-adwords-reporting-integration-223855\"><font color=\"red\">Search Engine Land<\/font><\/a><\/p>\n<h3>Emojis Have Finally Disappeared from Google SERPs<\/h3>\n<p>To no one\u2019s surprise, Google has made good on its promise to remove emojis from their desktop and mobile SERPs. This, however, won\u2019t effect a large percentage of the web as very few websites took the time to add emojis. <b>Source:<\/b> <a href=\"http:\/\/searchengineland.com\/google-finally-drops-emojis-from-search-results-listings-page-223715\"><font color=\"red\">Search Engine Land<\/font><\/a><\/p>\n<h3>BingAds Update to Allow Saving Column Settings<\/h2>\n<p>Rolling out next week, Bing Ads will be releasing a few new updates. The most important note from the update will be the ability to save columns in the order you want to see them while using the Bing Ads interface. With this new update, users will no longer have to redo their specific column views time and time again. Another small update that will be released will have column options grouped by category rather than having them grouped in a large list of metrics. <b>Source:<\/b> <a href=\"http:\/\/searchengineland.com\/bing-ads-makes-it-possible-to-save-column-settings-223526\"><font color=\"red\">Search Engine Land<\/font><\/a><\/p>\n<h3>Full, Text &#038; Source Views Now Available in Google Cache<\/h3>\n<p>Google\u2019s updated cache landing page now includes the option to view a full (which is the same as the former default view), text-only, and source code version. This update means that webmasters will have another thing to be mindful of when considering what searchers will or can see when stumbling upon their website. <b>Source:<\/b> <a href=\"http:\/\/searchengineland.com\/google-cache-redesigned-to-add-full-text-source-views-223608\"><font color=\"red\">Search Engine Land<\/font><\/a><\/p>\n<h3>Twitter to Release Product and Place Pages &#038; Collections<\/h3>\n<p>Starting this week, Twitter will be testing the ability to organize tweets about products or places on a dedicated page. These dedicated pages will feature images or videos with information on the product as well as a description and price with buying options. Also to be tested is a collection page which will allow users to browse collections\u00a0of products or places that they find interesting. <b>Source:<\/b> <a href=\"http:\/\/www.ppchero.com\/twitter-unveils-product-and-place-pages\/\"><font color=\"red\">PPC Hero<\/font><\/a><\/p>\n<h3>Instagram Implements New and Improved Place Search<\/h3>\n<p>Instagram users now have the ability to search for photos of locations all over the world. For example, searching for the term \u201cYosemite National Park\u201d will take the user to a page filled with photos that have been tagged accordingly. In addition to searching by location, users can search for specific events or trending topics to view relevant photos. <b>Source:<\/b> <a href=\"http:\/\/searchenginewatch.com\/sew\/news\/2414749\/instagram-makes-content-more-accessible-with-place-search\"><font color=\"red\">Search Engine Watch<\/font><\/a><\/p>\n<h3>Specific Consumer Ratings for Airlines Now in AdWords<\/h3>\n<p>New consumer ratings are being added by Google AdWords that are similar to traditional consumer ratings for ads, only more tailored to the airline industry.\u00a0 Several cases were found in which consumer ratings for airlines ads featured ratings for check-in, in-flight experience, bagging handling, and service and ease. These specific consumer ratings are only available for AdWords, with no word from Bing Ads about releasing anything similar. <b>Source:<\/b> <a href=\"http:\/\/www.thesempost.com\/using-the-new-adwords-keyword-planner-benchmarks-for-competitor-analysis\/\"><font color=\"red\">The SEM Post<\/font><\/a><\/p>\n<h3>Content Carousel Added to Google\u2019s Mobile Search Results<\/h3>\n<p>About a week ago, Google began experimenting with content carousels in mobile search results. These carousels make it possible for websites to potentially land more than 2 pages from their domain on the first page of the search results. This could be Google\u2019s way of rewarding websites that have more relevant content than could normally be shown on the first page. <b>Source:<\/b> <a href=\"http:\/\/www.thesempost.com\/google-adds-content-carousel-to-mobile-search-results\/\"><font color=\"red\">The SEM Post<\/font><\/a><\/p>\n<h2>Additional Commentary<\/h2>\n<h3>Most Expensive US States for Paid Search<\/h3>\n<p>Larry Kim presents an article that covers research by WordStream data scientist Mark Irvine where he attempted to find the highest and lowest average CPC per state based on specific PPC cost data. Alabama turned out to be the most expensive, where advertisers can expect to pay 78% above the average CPC. South Dakota was the least expensive, coming in at 65% below the average CPC. Research found that rural areas tend to have higher CPCs and that population doesn\u2019t have a correlation to CPC. <b>Analysis:<\/b> <a href=\"http:\/\/searchenginewatch.com\/sew\/opinion\/2413454\/the-most-expensive-states-for-paid-search-in-the-us\"><font color=\"red\">Larry Kim, Search Engine Watch<\/font><\/a><\/p>\n<h3>Best Practices for Adding a Store Locator to Your Site<\/h3>\n<p>In this article, Jennifer Slegg details a laundry list of things that businesses get wrong on their \u201cStore Locator\u201d page and then explains what the best practice is in each situation. Some of the more notable mistakes she lists are not including an embedded map, not having a mobile friendly store locator, and offering locations only by zip code. <b>Analysis:<\/b> <a href=\"http:\/\/www.thesempost.com\/best-practices-for-adding-a-store-locator-to-your-site\/\"><font color=\"red\">Jennifer Slegg, The SEM Post<\/font><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DuckDuckGo reaches 10 million searches in a day, Google stops showing emoji in results pages, AdWords adds consumer ratings for airlines and more SEM news.<\/p>\n","protected":false},"author":2,"featured_media":21109,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[41,37,45,27,14,277,269,31,17,10,11,275],"tax_19014":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Industry Update for June 24, 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