{"id":17938,"date":"2020-05-21T15:03:01","date_gmt":"2020-05-21T20:03:01","guid":{"rendered":"https:\/\/rocketclicks.com\/?p=17938"},"modified":"2020-05-21T15:03:01","modified_gmt":"2020-05-21T20:03:01","slug":"new-google-local-services-ads-are-they-worth-the-hype","status":"publish","type":"post","link":"https:\/\/rocketclicks.com\/client-education\/new-google-local-services-ads-are-they-worth-the-hype\/","title":{"rendered":"New Google Local Services Ads: Are they Worth the Hype?"},"content":{"rendered":"
Are you like me and think \u201cWhat the\u2026?\u201d when ads started appearing above the traditional paid search ads on Google? I decided to dig a little deeper to find out what the heck these ads are. Here I\u2019ll explain what they are and walk you through how we got our ads back on top.<\/p>\n
They\u2019re called Local Services Ads, formerly known as Home Service Ads. They connect trusted service professionals with local users.<\/p>\n
For instance, a use that experienced a roof-damaging hail storm can now easily find a credible, local roofing company the moment they hit the search button. Even better, the roofing company isn\u2019t paying for impressions, clicks or unqualified leads. Sounds too good to be true, right? I promise, it\u2019s real!<\/p>\n
Unlike Google Ads, you don\u2019t pay per click. You pay per Lead. Did your jaw just drop? Pick it back up and keep reading. Local Service advertisers are only charged for valid leads. If you receive a lead that is spam, someone calling about employment, a telemarketer, you can dispute the charge for credit.<\/p>\n