Julia O'Donnell
Community Manager
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Julia is an SEO analyst with a background in content creation. Her stellar writing skills help her create compelling copy that both search engines and humans love. When she’s not working, you can find her cooking, crafting, or walking her cat Bagheera around on a leash.
Posts by Julia
On-Page SEO Improves Lead Generation for a Credit Union
Posted by Julia O'Donnell & filed under Case Studies.
On-Page SEO & CRO Improves Lead Generation for a Credit Union A credit union came to Rocket Clicks looking to redesign their mortgage page to help combat competition and external market factors. Learn how we helped this credit union increase application starts and overall conversion rates on their mortgage page. + 0 % Conversion Rate […]
Scaling a Credit Union with PPC
Posted by Julia O'Donnell & filed under Case Studies.
Scaling a Credit Union with PPC A credit union came to Rocket Clicks looking to scale their PPC initiatives in order to increase overall goal completions on their website. Learn how we helped this credit union increase online conversions while decreasing cost. + 0 % Conversion Growth YOY + % Reduction in Cost-Per-Acquisition YoY Work […]
Digital Marketing & Web Design for an Industrial B2B Company
Posted by Julia O'Donnell & filed under Case Studies.
Driving Online Sales & Leads for an Industrial B2B Client When Winco Stamping wanted to improve their online presence to reach a national audience, they turned to Rocket Clicks. Here’s how we helped make their B2B website into their most powerful lead generation machine. + 0 % Lead Growth + 0 % Cost-Per-Lead Reduction Work […]
5 Steps for Turning Your Strategic Vision into an Actionable Marketing Plan
Posted by Julia O'Donnell & filed under Client Education.
We’ve all been there. After hours of research, lots of energizing conversations, and several brainstorm sessions, you’ve conceptualized a killer marketing idea, and you’re excited to get to work. The only problem? You’re not sure exactly how to get to work – you need to create an action plan to bring your strategic vision to […]
5 Productivity & Collaboration Tools Every Marketing Team Needs
Posted by Julia O'Donnell & filed under Client Education.
As any marketing team will tell you, successful marketing takes a lot of hard work. There are only so many hours in a day, so finding ways to work smarter is essential to getting everything done. As a growing digital marketing agency that’s committed to doing things the right way without cutting corners, there are […]
Clarifying Your Marketing Message Using the Storybrand Framework
Posted by Julia O'Donnell & filed under Client Education.
It’s certainly not easy to convince people to purchase a product or service. In fact, in today’s saturated market, it’s not even easy to convince people to give you a moment of their attention. To make a compelling case for why people should listen to you over the countless other companies fighting for their attention, […]
4 Reasons Better Content is Key to Your Digital Marketing Strategy
Posted by Julia O'Donnell & filed under Client Education.
Does the content on your site truly help your business? Find out how great content can help you rank and attract more high-quality customers.
7 SEO Best Practices You Should Never (Ever) Ignore
Posted by Julia O'Donnell & filed under Client Education.
Pay per click marketers tend to “settle in” to a pure PPC marketing effort. This is a serious mistake, not only because they’re neglecting the opportunity for a LOT of extra volume (65% of searchers never click the PPC ads) and dollar cost averaging … but because PPC and SEO are slowly but surely merging as the Adwords Quality Score spider becomes more and more sophisticated.
Keyword Stuffing: What It Is & Why You Should Avoid It
Posted by Julia O'Donnell & filed under Client Education.
Keyword stuffing and keyword targeting are two very different strategies. Find out how and why you need to be careful about which you use.