When writing ad copy, are you taking into account where your users are physically? Find out how a users physical location relative to your travel activity business can give you clues about where they are in the marketing funnel - and how you should target them with ads.

Marissa Guse explains how hotels can take advantage of organic search opportunities by optimizing their business for Google's Hotel Search and Google Maps.

Ray Sawvell explains how travel & tourism businesses can leverage online promotions, remarketing ads, and personalized ads to better attract direct bookings rather than relying on online travel agencies to drive business.

Meagan Guse explains how travel and activity companies can use a variety of Facebook ad formats to turn lookers into bookers, allowing experience-based companies to better connect with their target audience and drive more business.

Gwenn Reinhart explains how savvy activity-based companies can promote their experiences in an over-saturated market. Learn how to better leverage your website, blog, and social channels to drive meaningful interactions with customers.

Travel businesses with chatbots provide customers with a better experience for a lower initial investment. Here’s our guide to taking advantage of this new technology!

Casey Emanuel explains why travel and tourism businesses should create and implement a strategy for optimizing their business for Google Maps - even if they're expecting most of their business to come from outside of their geographic area.