Here’s a peek into the conversation:
Ian: Where do you see digital marketing going in the next few years. With things always evolving, where should digital marketing professionals be most focused?
Tyler: That is a great question, Ian. I believe that what stood true in the “Mad Men” days of marketing still holds its weight today. Content is King. Whether it’s a blog post, paid search ad, or custom landing page. The written (typed) word is still vitally important. It tells potential customers & Search Engines, not only what you do, but why it should matter.